Conversion rate optimization (CRO) is key to any marketers hoping to improve their website’s performance and marketing campaigns. Improvement of a website’s user experience and accessibility are effective ways to bring in more traffic and to keep those on your website engaged. CRO emphasizes tracking, testing and constantly improving your…

So you’re looking to switch up your career path from engineer to product manager? This can be a difficult transition for some people but others may already have some core concepts down. The work you put into your career as an engineer can easily be translated to some of the…

So you’re considering (or have even started) bootstrapping a SaaS business. Your entrepreneurial spirit is what makes the world go round, but it’s going to take a lot more than just spirit to build a viable, sustainable business. A level head, a sturdy heart, and a genuine curiosity to learn…

This past year has shown us how history often repeats itself in revitalizing old trends. Though newer trends are always appearing, they can rapidly cycle and just as soon as they appear, others emerge or reemerge in popularity. It can be difficult to decide on the right marketing strategy for…

Podio is one of the more mature and older project management solutions which is why we decided to put together an all inclusive list of the best Podio alternatives for your business. Podio prides itself in being one of the most secure and stable project management softwares with a stability…

Managing an office is not an easy task, and to do the job correctly requires the use of the finest and easiest to use office management software tools that both office managers and entry level employees alike can use to up their productivity and ensure smooth office management on…

And these won’t get covered in ingredients — How to create a recipe database For any professional chef or passionate spare time cooker, having an easy-to-use recipe database is an important aspect for each type of cooking and often acts as the “gps” for ingredients to reach their end destination as a finished dish. I’ve compiled a list of 3 efficient ways to…

If 2020 was the year of work-from-home, 2021 will gradually be easing into what the future of the office will look like: a hybridized home-and-office requiring the use of many different workflow tools. The reason this term casts such a wide net is because everyone’s situation will be notably…

Let’s start by addressing the obvious; businesses are made up of people. This might pose the question: “In what ways does B2B (business to business) product management and ad hoc product management differ from the B2C (business to consumer) management and development processes if the end user is a person…